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IT Department deploying digital signage – Piece of cake – Just do IT!

One of the most popular uses for Digital Signage in the last decade is internal communication. Organizations of almost any size, are struggling with connecting the employees to “What’s going on” in the organization, rather than only their limited silos, or worse – their personal Facebook…

I was been proven that employee which can see and understand the bigger picture of his business, market, competition, success (and failures!) stories is by far more engaged, more productive and more connected. HR and Marketing departments all over the world are fighting for the attention and on effective ways for internal communication – […]

Indoor TV

Indoor TV is a sub component of the wider domain referred to as Digital Signage. Indoor TV is simply a screen, located in various places, from hospitals to office buildings, from corporate headquarters to business campuses and any other indoor location one may think of that has visitors/employees/clients. The Indoor TV used to show some atmosphere slides or videos, embedded with relevant location information. The content used to be the same for days, sometimes weeks.

The enormous revolution that went through the digital signage business as a whole – dramatic drop of screen prices, standardization and reduction of digital signage players […]

Digital signage for amusements parks

It is clear to everyone in the Digital Signage business that hospitality is one of the largest markets, and indeed the number of large scale projects in hotels, resorts and food chains is growing.

A niche area that falls under the hospitality domain is the amusement parks. While in the past, this specific domain was not properly targeted by digital signage solution integrator, it is becoming clearer that screen messaging for amusement parks is highly effective and the number of successful signage implementations is rapidly growing.

From the parking lot and through the entrance, the digital signs are the best way to […]

What is trigger API for digital signage?

We got used to see digital signage, almost everywhere… The cost of screens of LTE/WiFi and the cost of digital signage software (using high end SaaS based solutions) had dropped, making it almost impossible to avoid implementing digital signage. We got used to the screens in businesses and venues of all kind, directing, telling, selling, and entertaining us. We used to see the content, but never thought our action can actually trigger an event that will change the content of the digital sign, making it relevant for us at the real time.

The new existing options that have revealed in signage […]

What should I expect from a content creation software for digital signage

They say content is the king. They are right… This applies to any software product that deals with visibility, marketing, broadcasting and so on, and it definitely applies for Digital Signage Software and Digital Signage CMS. Surely, everyone forgets that content comes after SW stability, supportability, scalability and other software lovers with scary words, but this is the subject for another discussion.

Most digital signage software providers are presenting Signage player software, which is installed on the player device and reflects the content that was usually created using the CMS (Content Management System) or the Studio as some call it.

Obviously, there […]