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Interview with NoviSign’s CEO – what is digital signage?

Q: Hello Gil, it is great to speak to you today, how are you?
A: I’m good, thanks. Happy to be here!

Q: Let’s jump right in: your company (Gil is CEO and Co-Founder of NoviSign), is providing Digital Signage Software over the cloud. What is Digital Signage?
A: Digital Signage started as the digital evolution of the traditional ‘physical signage’, but the technology, combining network, software, hardware and IoT capabilities, has become so much more than that. Digital Signage started as a dynamic sign that, using the right software, can be easily designed and managed from anywhere at any time and evolved […]

NoviSign Added Values

NoviSign has the great combination below that brings you high value:

Price – low TCO

You can get the NoviSign system under your branding (white label) in your domain, for attractive price per player per month
Discounts can be applied for big certain projects
Can run on cost-effective Android players, in fact we are hardware agnostic
Simplicity in pricing model – no hidden costs!

Performance – robust and stable

One of the most stable Android player apps, if not the most stable in the market (run our player for 5 years without touching it)
What you see is what you get on our player apps that run on […]

Targeted Audience Advertising at ISE2017

Did you ever wonder how many advertising/promotion/messaging energy and cost is ‘wasted’ on the wrong audience? How many times you thought the new Black&Decker shiny tool box funny ad presented on the TV in the local nail polish saloon is wrongly directed? Advertisers are debating around this issue for decades. The technology is here, but it either expensive or difficult to implement in wide broadcast.

Digital signage software and the narrow TV broadcast, from its nature, using Targeted Audience Management tools can easily solve this problem.

At ISE2017 NoviSign introduced a unique functionality that “interrupts” a generic playlist […]